Defy Appliances (Pty) Ltd | Defy Appliances (Pty) Ltd Is Southern Africa's Largest

Defy Appliances (Pty) Ltd is Southern Africas largest manufacturer and distributor of major domestic appliances. The company markets its products under the Defy brand and offers the consumer a full range of kitchen, laundry and small domestic appliances.Established in 1905, Defy made its debut by manufacturing the first electric stove in South Africa. In the last 80 years, the brand has further entrenched its footprint in South African households through manufacturing durable goods such as gas ovens, washing machines, dryers and ovens. This lead to Defy becoming the biggest white goods manufacturer in the country while presenting the largest product range in South Africa.In 2011 Defy was attained by leading Turkish home appliance group, Arcelik.