Kantar South Africa (Pty) Ltd | Milkwood East 2 Milkwood Cres, La Lucia Ridge, Umhlanga, 4019, KwaZulu-Natal

There are thousands of moments throughout the vehicle development and marketing lifecycle. From innovation and product development to pricing, path to purchase and customer experience. In an industry facing unprecedented change, from connectivity, autonomous driving, sharing and electric mobility, discovering the moments that have the power to influence choice, deepen loyalty and drive sales, is critical. TNS research brings simplicity and clarity to every stage of the journey, making every moment count. People experience brands across an ever growing range of touchpoints. The most successful brands are able to align all the moments that really matter to consumers, from communications to product experience. They help you identify and shape the touchpoints that will create impact in the mind and in the market, and deliver extraordinary growth for your brand. Customers are the most important asset for any business and can have many different experiences with your company on a daily basis. All unique moments c